WEDNESDAY, April 14, 2021: 2:00 PM (ET)Over the past decade, research and discussions have been focused on understanding millennials, however we need to switch to the next generation. Gen Z's are very different from their predecessor. They’re more digitally innate, entrepreneurial, visually stimulated, and have shorter attention spans than any other generation. Furthermore, they have a different approach to money and spending. Join this session to learn how to engage your Gen Z students in financial education.
Specific topics covered:
• Understanding characteristics and views of Generation Z
• Identifying learning styles and engagement strategies
• How to connect Gen Z with financial education
PresentersMichiale Schneider, Senior Trainer, has over 35 years of experience in financial aid, enrollment management, and training. She is an Accredited Financial Counselor with the Association of Financial Counseling and Planning Education (AFCPE) and holds a Masters degree in Higher Education Administration from the University of Toledo. A former financial aid director of financial aid, she has served in a number of leadership positions with various associations and has presented at the state, regional, and national conferences. Michiale has also served as a NASFAA trainer and member of the MASFAA Summer Institute faculty.
Tasha McDaniel, Senior Trainer, has 27 years of experience in financial aid, admissions, student lending, and learning and development. She’s an Accredited Financial Counselor with the Association of Financial Counseling and Planning Education (AFCPE). She’s also a certified Health and Wellness Coach and Behavior Change Specialist with the American Council on Exercise (ACE). She’s presented at state, regional, and national conferences and has helped many schools implement default management initiatives.